I’m happy to say that my working relationship with Gotobeat has grown very organically. I first met Max, the CEO, while working at Big Penny Social, where he was a regular. Over time, we became friends, and through our shared passion for live music and events, we came up with the idea of bringing more live shows to the Walthamstow area by launching a series of Gotobeat shows at Big Penny. When I started freelancing, Gotobeat was also entering an exciting period of growth, boo

Joined the Operations team in December 2025 at HYROX London ExCeL, the largest HYROX to date with 40,000 athletes across 5 days. As someone who also practices this sport, it was really nice to see the entire London fitness community coming together that week, as well as experience the behind-the-scenes aspects of setting up a massive operation in a space that was one kilometer long, taking up the whole south wing of ExCeL. After this event, I had the pleasure of joining the t

I joined the team at Unlocked Shoreditch in November 2024, initially supporting as a Duty Manager during the Lost In Light exhibition and various corporate events. As the venue and event portfolio expanded, especially with the launch of our club nights, I had the opportunity to become more involved in Artist Liaison and Venue Management. This involved coordinating communication with artists and promoters, as well as managing backstage operations and working closely with sound

SicilyFest is a food, drink, and music festival that brings together food vendors, wine and spirits producers, artists, and representatives from Sicily over four days. Held annually for the past 10 years, it has grown to welcome more than 20,000 attendees in the 2025 and 2026 edition, taking over the Business Design Centre in Islington. For this edition, SicilyFest partnered with Gotobeat to handle production and box office operations, as previous years had faced long entry q

Big Penny Social is a beer hall, events space, and community hub located in Blackhorse Lane, Walthamstow, with a capacity of up to 2000...

DIMENSIONS is an event concept that I have designed for the final project of my Music Business degree. I have always been interested in...

Few months after beginning my studies at Point Blank, the school released some positions to represent students on the campus and overview...

After quitting my office job to study Music Business, I decided to join Village Underground in 2018 to increase my network and learn...

During my time at SAE, I have the opportunity to meet Vincent AKA CIV, a very talented French producer and sound designer looking for...

As part of our personal development plan, we were asked to interview a music business entrepreneur about the skills necessary to start...

Illusive Festival is a 20.000 capacity festival in Corby, UK, happening at the beginning of September, so it’s one of the last festivals...